HENNGE and CRAZY KITCHEN Jointly Develop the “SaaS Bento”, Full of Menu Items with Pun-based Jokes of Information System-related Words2022.07.22
HENNGE K.K. (headquarters: Shibuya, Tokyo, Representative Director, Chief Executive Officer: Kazuhiro Ogura, "HENNGE") is pleased to announce that it has jointly developed the “SaaS Bento (lunchbox)” with CRAZY KITCHEN (headquarters: Shinagawa, Tokyo, Chief Executive Officer and Founder: Anry Tsuchiya, "CRAZY KITCHEN"), which is a subsidiary of Oisix ra daichi Inc., providing order-made catering services and so on. The menu items of SaaS Bento symbolize typical challenges of the Information System Divisions at companies in general.
・As a conversation piece
Due to the covid pandemic, we have fewer opportunities for social gatherings and to enjoy food together with other people. While it is not easy to meet with others even to exchange information and therefore such occasions are limited under the current environment these days, HENNGE came up with an idea that if it created a fun lunch box with the menu symbolizing typical challenges at the Information System Divisions at companies, it will serve as a conversation piece during lunch, and people will fully enjoy such limited occasion, while paying attention not to spread infections.
・The lunch box represents “Transformation” and “Challenge”
HENNGE’s company name originates from Japanese words, “HENNKA (transformation)” and “Challenge”, and the company is committed to pursue them. Creating such a lunch box was an unprecedented move for HENNGE, representing such a company’s spirit.
Name: SaaS Bento
Origin of the Name: It is named as “System aru aru Shiromeshi”, meaning “white rice accompanied by the menu items representing typical challenges related to information systems” in Japanese and their initial characters are read as “SaaS”, as HENNGE specializes in providing SaaS（Software as a Service）.
Idea: The menu items are named so that people who work at the Information System Divisions would smile when they see them. Lots of menu items are Japanese puns of the Information System-related vocabularies, and they are served with white rice.
・Marinated and fried Saba (“Saba” is a Japanese word for mackerel, which sounds similar to “server” pronounced in Japanese)
・Stir-fried Spam and bitter melon (Spam for canned cooked pork and unsolicited annoying mass emails)
・Candied fish with almonds, “Almond Fishing” (Fishing for phishing)
・Cloud Kimpira (Udo plant braised in sweet soy sauce)
・Security Pickles (Kyuri is a Japanese word for cucumber, and it is pickled with tea leaves)
・PPAP Omelet (sweet omelet with pineapple and apple: PPAP stands for a file protection method to send zip files and their passwords by separate emails)
・Chicken Confit (Confit sounds like “Config=Configuration” pronounced in Japanese)
・Croquette with Open Sauce (pronunciation of “open sauce” in Japanese resembles “open source”)
*Menu items may be changed depending on the availability of ingredients and so on.
The lunchbox will be available to HENNGE One users and HENNGE One partners. Details will be announced as soon as they become available.
■About CRAZY KITCHEN
CRAZY KITCHEN provides its services with a concept of “designing the entire meal time” and its core catering service provides not only food but also the entire meal experience with spatial design, ambiance, and communication to fully enjoy the food. CRAZY KITCHEN engages in more than 100 company events, such as brand presentation meetings, press events, and all-employee meetings (as of February 2020). Since fall 2019, the company has also started to promote the “Sustainable Collection”, which is a catering service to utilize edible but non-standard and therefore unused and discarded fish and harmful animals in agriculture to reduce food loss and wastes, which is one of the major social issues taking place in many different regions.
Company Name: CRAZY KITCHEN
CEO / Founder：Anry Tsuchiya
Address: 6-3-17, Nakanobu, Shinagawa, Tokyo, 142-0053
Establishment: November 16, 2015
Capital: 5 million yen
Business Overview: Catering Service, Producing Events, Spatial Presentation
■ About HENNGE K.K.
HENNGE K.K. was established in November 1996. It is a SaaS company, guided by the philosophy of "liberation of technology to change the world" and it develops and sells unique services that bridge the gap between technology and reality. HENNGE provides "HENNGE One", a one-stop cloud security service enabling consolidated IDs and passwords management of multiple cloud services, "Customers Mail Cloud" which is a cloud email distribution service, and "SumaMachi", which is an interactive communication service between local government bodies and their residents. Since October 2019, HENNGE had been listed on the Tokyo Stock Exchange (TSE), Mothers, and then, a transition was made to the TSE Growth in April, 2022.
The company name "HENNGE" originated from the Japanese character for transformation, 'HENNKA' and 'CHALLENGE', which represents its commitment to keep challenging against every change we encounter.
Company name: HENNGE K.K. (securities code: 4475)
Address: Daiwa Shibuya Square, 16-28 Nanpeidaicho, Shibuya City, Tokyo
Representative: Kazuhiro Ogura (Representative Director, Chief Executive Officer)
■ Contact information for inquiries regarding this press
Corporate Communication Division
Person in charge: Yano
*The names of companies, products and services mentioned in this press are trademarks or registered trademarks of HENNGE.K.K. or other related organizations.